We don’t build websites, so we have no reason to inflate the number.
Pick what you’re making — we simulate the build against 600+ project quotes and public rate benchmarks and hand you a defensible number.
What are you building?
Auth, subscriptions, dashboards, and third-party integrations.
Build
$39,450
Buffer
$5,900
Content + extras
$150
Real engine output for a representative saas build — targets ±18% of real market quotes. Tune every detail in the calculator.
Start free estimateChapter 01 · The problem
We sent the same one-page brief to three agencies and got back $4,000, $11,000, and $18,000. That spread isn’t dishonesty — it’s the fog. Without a reference number, you can’t tell a fair quote from a padded one.
Agency A
$4,000
Template, offshore team, thin scope
Agency B
$11,000
Mid-tier studio, "it depends"
Agency C
$18,000
Full custom, padded for unknowns
Founder’s documented example — the same real brief, three real agency quotes. Your project’s spread is exactly what the estimator is built to collapse.
Compare any quote against real market data from six regions.
See exactly where every dollar goes — build, features, platform, content.
WordPress, Shopify, Magento, or custom — the engine recommends the fit.
A website costs $300 (landing page) to $50,000+ (custom web app) in 2026 — a basic 5-10 page business site runs $1,200-$5,000 with a freelancer or $3,000-$12,000 with an agency, and an ecommerce store runs $2,500-$15,000 to $35,000+. Project Cost Estimator analyzes 30+ features across 9 calculation engines to give you instant website price estimates for WordPress, Shopify, Magento, and custom builds, based on 600+ project quotes and public rate benchmarks across 6 geographic markets. We don't build websites, so we have no reason to inflate the number.
A website costs $300 (landing page) to $50,000+ (custom web app) in 2026, depending on platform, project type, and market. A basic 5-10 page business site runs $1,200-$5,000 with a freelancer or $3,000-$12,000 with an agency.
Agencies typically charge 2-3x more than freelancers because of overhead — office, project managers, QA teams. A $5,000 freelancer project often costs $10,000-$15,000 at an agency.
Ecommerce stores range from $2,500-$15,000 with a freelancer to $6,000-$35,000 with an agency, depending on product count, payment gateways, and features like filtering or wishlists.
A good quote itemizes discovery/planning, design (mockups and revisions), development, content migration, testing/QA, launch, and post-launch support. If it is just a single number with no breakdown, ask for details.
Websites under $500 typically use basic templates with minimal customization and no strategy. They work for personal projects but rarely generate ROI for businesses — investing $2,000-$5,000 gets a professional site that converts.
US/UK developers charge $75-$200/hour, Western Europe $50-$150/hour, Eastern Europe $30-$80/hour, and South Asia $15-$50/hour. Quality varies within every region.
Chapter 02 · The simulation
When you pick a project, nine models reason about it at once — platform fit, complexity, pricing, risk, timeline, ROI. Watch a representative e-commerce build resolve, line by line, into a defensible number.
Shopify
77/100
High
$23,850
Medium
8 wks
14 mo
break-even
Medium
Excellent
4
flags raised
Representative build · e-commerce, premium design, 50–200 products, US market. Every figure is a live engine output — not a fixed sample.
Base build
144 hrs × $105/hr
$8,950
Feature engineering
auth · search · payments · shipping
$6,150
Risk buffer
15% contingency
$2,250
Content + strategy
copywriting · imagery
$4,400
Warranty + revisions
90-day warranty · 2 rounds
$2,100
Shopify · 8 weeks · calibrated on 600+ project quotes and public rate benchmarks.
Run this on your own projectChapter 03 · Why the number holds
Every estimate is hours the work actually takes, multiplied by real rates — calibrated against 600+ project quotes and public rate benchmarks across six markets. Because we don’t sell the build, the number has no reason to drift up.
Platform-specific pricing
WordPress, Shopify, Magento, WooCommerce, Custom
30+ feature analysis
Non-linear scaling catches real complexity
6 market regions
South Asia to US — adjusted for local rates
ROI projections
Break-even analysis with 3 scenarios
Risk modeling
12-factor risk engine catches red flags
Smart insights
Data-backed recommendations that save money
Built by a freelancer, not a marketing team
Florin Florea
Founder & lead engineer · 10+ years scoping web work
“I’ve scoped Magento, WordPress, Shopify, and Next.js projects for a decade. Every formula in this calculator came from a quote I wrote or got burned by. If a number looks off, hit reply on any email and I’ll look personally.”
Engines
Features
Markets
How it works
Professional project estimates in minutes, not days.
Select project type, features, and design level through the 5-step wizard. Under two minutes.
9 engines analyze platform fit, pricing, complexity, risk, timeline, and ROI — in real time.
Get actionable estimates with smart recommendations and a professional PDF breakdown.
Quote checker
Paste any Upwork bid, agency proposal, or freelancer email. Our 9 engines compare it against real market data.
What type of project is the quote for?
Developer's market
Paste the quote or proposal
The quote is the moment
Everything the estimator computes stays free, forever. What you pay for is the part that happens after — when a real quote lands in your inbox and you have to answer it.
Free · 2 minutes
The full estimate, platform call, risk and complexity scores, timeline and line-item breakdown. No signup, no card, nothing held back.
Start free estimate$39 · one-shot
Paste the 3–5 proposals you were sent. We score each one against real market rates, name the padding line by line, and tell you which to sign and what to push back on.
Analyze my quotes$15 · one-time
The whole estimate as a dated PDF you can attach to an email, forward to a partner, or put on the table when someone asks where your number came from.
Want a person instead of an engine? A senior developer reads your scope and quotes and writes back inside 24 hours — Expert Review, $99.
Building sites rather than buying one? Put this calculator on your own site — Embed Pro, $290 one-time · or get listed in front of these buyers, free.
Real examples
Live engine outputs for representative builds — click any card to open it in the calculator.
50-200 products, payment integration, inventory management
Multi-vendor platform, advanced search, payment processing
5-15 pages, contact forms, SEO optimization
Representative configurations · live calculate() output · targets ±18% of real market quotes.
Specialized calculators
Pick the calculator built for your exact project — 15+ tools tuned per platform, industry, and stack. Hiring a freelancer instead of an agency? See real freelance web developer rates.
$2,500 – $35,000
$5,000 – $120,000+
$8,000 – $80,000+
$5,000 – $120,000+
$3,000 – $40,000
$10,000 – $150,000
$300 – $3,000
$2,000 – $20,000
$1,200 – $12,000
$2,500 – $25,000
$15 – $180/hr
$3,000 – $120,000+
36+ apps priced
11 countries priced
Before you build
Quick availability check across .com, .io, .shop, .store, and 10+ more TLDs.
Check domain availabilityMost read
A running ledger of what every tool, stack, and project type actually costs. These are the guides most readers open first.
Hobby vs Pro vs Enterprise pricing with realistic monthly numbers.
Read the guideRealistic ranges from landing page to custom web app, calibrated against 600+ project quotes.
Read the guideSide-by-side regional cost data — Eastern Europe to US — for every project category.
Read the guideTier-by-tier breakdown, theme cost, app stack, and 12-month ongoing.
Read the guideMVP through full product pricing for custom React/Node web apps.
Read the guideMVP $15K, Beta $40K, Full product $80K+ — broken down by stage.
Read the guideSharetribe, WCFM, Mirakl, custom — what each path really costs.
Read the guideSSL, WAF, monitoring, and incident response budget for a real site.
Read the guideBuild with confidence
Free. No signup. A defensible cost, timeline, and platform in about two minutes.